The Most Instagramed Place in the World?

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Instagram just posted the most popular locations that were posted to instagram in 2014.  So what came in at first place? 

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Disneyworld.  The ten most instagrammed places are as follows:

  1. Disneyland — Anaheim, Calif.
  2. Dodger Stadium — Los Angeles, Calif.
  3. Times Square — New York, NY
  4. Siam Paragon (shopping mall) — Bangkok, Thailand
  5. Gorky Park (amusement park) — Moscow, Russia
  6. Musée du Louvre — Paris, France
  7. Red Square — Moscow, Russia
  8. Madison Square Garden — New York, NY
  9. Yankee Stadium — New York, NY
  10. The Dubai Mall — Dubai, United Arab Emirates

Disney World to me makes a lot of sense.  Lots of happy memories.    Disney is such an iconic brand with tons of memories families create when they come to Walt Disney World. What better way than to capture them and share them on Instagram.

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Times square makes a lot of sense to me.  New York was most recently named the capital of the financial world, according to the Global Financial Centres Index which is published every six months. Plus, visually, the Big Apple has so many photo opportunities. Broadway. Billboards. Energy.  This completely makes sense to me.

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I also understand the fact that the Louvre, Moscow’s Red Square and Madison Square Garden also made the list.  I even understand why the Dubai mall made it.  These are popular tourist destinations, with Dubai especially taking off as tourist destination in recent years.

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The one that had me scratching my head was Dodger’s Stadium in Los Angeles?? The Dodger ONLY play 81 home games a year.  While other destinations on the list are open year round.

While I don’t necessarily get it, I do understand how photos at baseball games may make social media photo ops.  Looking at my most recent media photo postings, I saw a photo of a Mets game I went to, a close shot of the field.

I am not the biggest user of instagram but I certainly follow it in the news media. Most recently a new application called Instatake has been catching buzz. The app simply allowed you to download anyone’s photos onto your computer by simply entering their users name.

This caused quite a stire in the news media, and managed to ruffle Instagram’s feathers…Subsequently InstaTake was forced to be taken down, posting this message up in its place:

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The other major newsworthy event on the Instagram front, is that the photo sharing application finally debuted video advertisments after much testing and direct work with brands.  On instagram, brands are given 15 seconds to get your attention.

Some of the brands that have already jumped in on the action include Disney, which used the 15 second platform to promote the new film “Big Hero Six”.   Lancome used the 15 second ads to promote new makeup products.  And Activision used it to promote its new Call of Duty video game.

Unfortunately this is something expected, as Instagram needs to make money, but a lot of people will be mourning the loss of Instagram without the ads.

Check out the ads here.

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